How to Rank Higher: Understanding Google's E-A-T Principle

What is E-A-T?

Expertise, Authoritativeness, and Trustworthiness (E-A-T) is a set of criteria used by Google to evaluate the quality of web pages and determine their ranking in search results. E-A-T is particularly important for websites that provide information on topics such as health, finance, and news.

Why is E-A-T Important?

Google wants to provide users with the most relevant and trustworthy information possible. By evaluating a website's E-A-T, Google can ensure that the information it provides is accurate, reliable, and comes from a credible source.

How to Improve Your E-A-T

You can improve your website's E-A-T by:

• Creating high-quality, well-researched content
• Establishing yourself as an expert in your field
• Building relationships with other reputable websites
• Maintaining a clean and professional website

Vika Und Vova Video